As gas prices and concerns about them continued to rise, the Disney/Pixar movie “Cars” generated the most box office sales for two consecutive weekends after its nation-wide release June 9, 2006. But its second weekend percentage drop was one of the highest in Pixar history. Compared to its debut, Cars grossed $31.2 million from 3,988 theaters — a loss of 48%. One reason could be that, as critics pointed out, the story runs out of gas. Still, moviegoers drove to theaters to experience the movie’s escapist fantasy of affordable gas.
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